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Found 1 from your keywords: subject="Artificial intelligen...
cover
Marketing 7.0: A Guide for Thinking Marketers in the Age of AI
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Hermawan KartajayaIwan SetiawanPhilip Kotler

Contents \\r\\n\\r\\nPart 1: The Path to the Human Mind\\r\\nChapter 1: The Path to Marketing 7.0: Why Social Media, Artificial Intelligence, and Immersive Tech Unlock the Human Mind\\r\\nChapter 2: The Threats of Artificial General Intelligence: Why Minds and Machines Must Coexist for Better Marketing\\r\\nChapter 3: The Pitfalls of Marketing in the Digital World: Why Performance and AI Obsess…

Edition
-
ISBN/ISSN
978-1-394-32986-1
Collation
v, 234 hlm. : 23,5 cm
Series Title
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Call Number
658.8 Phi m